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"Artificial intelligence helps streamline customer journeys and create 'wow' experiences," says Ellen Tobback. As Head of AI, Analytics & Innovation at AXA Belgium, she has already successfully plugged many AI applications into innovative solutions for customers.
Customer journey and customer experience: buzz words or booster for customer loyalty and growth? We asked Leslie Cottenjé, customer experience expert and General Manager of Codit Belgium.
In these uncertain economic times, households are keeping a close watch on their wallets, but home services are the exception to that rule: home services are a booming business. Discover the trends driving this growth market and how you can respond to them.
Energy supplier LUMINUS wants to help its customers to live comfortably and energy-efficiently. In 2005, in collaboration with AXA Partners and as the first utility provider in Belgium, the company launched a range of Home Assistance services. "The relevance of these services is only increasing", according to CCO Henri Buenen and Marketing Director Marleen Nijsten. So LUMINUS is continuing to cleverly respond to new needs, thus creating the best customer experiences.
Sun, sea, and… falling sick. Nice as it is to book a trip, today, more than ever, it's accompanied by uncertainties: Will I be able to travel? What if I have to cancel for some reason? Neckermann offers its travellers an answer to this with insurance policies from AXA Partners. And in order to be able to guide customers even better, Neckermann's travel agents have received extensive training.
After years of lockdowns, health risks and travel restrictions, travellers are more ready than ever to explore the world their way again. But what exactly does 'their way' mean? And won't inflation throw a spanner in the works?
Consumers feel increasingly vulnerable. Read more results of the annual AXA Group study on the global risks that influence our lives.
Climate change, energy crisis, the economic aftermath of the pandemic, cybercrime, the war with Russia… Worldwide, we are seeing upheaval on several fronts. It has an impact on how your customers consume. Find out what they expect from you and how you can tailor your offer accordingly.
New healthcare demands are a challenge for public healthcare, but also represent an opportunity for companies. Which healthcare needs does your organisation offer an innovative answer for?
Not sticking to resolutions, it's all too human, isn't it? Often an extra boost is exactly what we need to eat healthier, drive more safely or live greener. Prof. dr. Denise de Ridder, Professor of Psychology at Utrecht University, studies the possibilities and limitations of nudging. She also shares compelling insights on how your organisation can leverage nudges to help customers make better choices.